Saturday, May 16, 9 am to 3:30 pm
Location: Hera Hub Carlsbad, 5205 Avenida Encinas, Suite A, Carlsbad, CA 92008
You know you should be blogging but how can you write regular blog posts and still have time to write your book or run your business? The key is being strategic! Learn just enough about Search Engine Optimization (SEO) to focus your posts on your target audience—people who would love to discover your book or business! Veteran bloggers will share their hard-learned strategies to blog with purpose and promote effectively. This hands-on workshop is open to entrepreneurs and authors (even aspiring authors!). What will be revealed:
- Identify keywords that work and SEO basics
- Create categories for your blog posts
- Write titles that attract readers
- Find powerful images for free or low cost
- Discover the elements of an effective blog post
- Promote and measure the success of a post
- Create a publishing schedule you can stick to
Because this is a hands-on workshop, you will leave with a list of topics, a publishing calendar, creative headlines, at least one finished post and a strategy for getting your posts found! Lunch Included: Enjoy a healthy, delicious lunch while networking with other writers. Presenters L.C. Scott is the founder of eFrog Press, a Carlsbad-based company that provides publishing services for authors. A published author herself, she has taught at the high school and university level, worked as a freelance writer, and has a doctorate in educational leadership. She enjoys supporting authors through their book publishing journey and connecting them with professionals along the way. Darren Tunstall’s degree is in business with a marketing emphasis and he has owned and operated several companies. Currently he consults as a Marketing Media Planner helping individuals, internal marketing departments and marketing agencies, design content marketing media schedules for themselves and their clients. Tunstall is a master at search engine optimization (SEO) and is the author of SOLD! A Proven Social Media Strategy for Generating Real Estate Leads. John W. Richardson is a personal development blogger, speaker and author of both fiction and nonfiction titles. He will share strategies that work based on his ten years of blogging and his most recent insights from a May 2015 blogging conference. His nonfiction titles include Get a Life and Goals for Life. He blogs regularly at PersonalSuccessToday.com.
Registration (includes lunch) $235
Early Bird Discount: $195 (expires May 5 code: EarlyBird)
At the Door (if space allows–check website) $250
Refund Policy: 50% refund until May 10. No refunds after May 11.
Take the Leap. Register while there is still space.
What to Bring: These are hands-on writing workshops so come prepared to write. Bring a pad of paper and pencil or pen or your laptop.
